How to Track Instagram Traffic to Your Blog in Google Analytics

How to Track Instagram Traffic to Your Blog

Instagram is my favorite social medium. I love how visual it is, and it’s easy for me to browse while I’m nursing the baby or driving around town.

(Just kidding about the driving part.)

Seriously though, I think a lot of us sewing bloggers love Instagram for a lot of reasons, but most of us don’t have much of an idea about how to use it for increasing traffic to our blogs (and subsequently, sales of our patterns/products/courses, signups for our newsletters, etc.).

I recently became curious how much traffic I was getting from the link to my blog in my Instagram profile. However, I was shocked to see that it wasn’t showing up anywhere in Google Analytics. With a little research, I determined that inbound traffic from Instagram simply shows up as “direct” in Google Analytics.

Womp, womp, womp.

So, I set out to find a solution to this little problem, and I’m sharing it with you in the video below!

Enjoy!

 

Links referenced in video:

  • Skirt Fixation

    Thanks for this video, Lauren. I really enjoy Instagram too, but was totally wondering why the very things you addressed.

    • http://www.laurendahl.com/ Lauren Dahl

      I’m glad you enjoyed it! :)

  • Edvalson Marketing

    I’m Lauren too! <3 Love this and sharing!

  • http://www.sewthrifty.org Dana {Sew Thrifty}

    Brilliant!! Thanks for sharing Lauren!

  • http://workspace-fads.com.au Sarah Pondevie

    thanks for sharing Lauren!

  • Lisa Mabey

    Done! Thanks for the tutorial!

  • Sara C

    Super helpful! Thanks! I can’t wait to see what instagram is actually doing for me…

  • Caroline

    This is so helpful! Trying this trick out today =) Thanks, Lauren!

    • http://www.laurendahl.com/ Lauren Dahl

      Awesome!

  • http://www.townmouse.typepad.com Kristine

    Brilliant. Thanks Lauren. Love your videos

    • http://www.laurendahl.com/ Lauren Dahl

      Glad you liked it!

  • http://sewdiy.com Beth – Sew DIY

    Thank you so much for this! I read an article a few months ago that recommended setting up another page on your site to direct people to from Instagram but this is much easier.

    • http://www.laurendahl.com/ Lauren Dahl

      Glad to help! :) xoxo

  • http://www.cashmerette.blogspot.com/ Jenny R

    SO HELPFUL, LADY!

    You are a tech supergenius

  • Nancy Bowron

    As usual, super information I didn’t even know existed! Thank you so much for leading the way : )

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